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How to communicate my sustainability successes and avoid greenwashing

Venue: Online

Wed 30th April, 2025, 1pm to 2pm

Effectively communicating your organisation's sustainability efforts is essential—but how do you showcase your progress with credibility and transparency? This workshop is designed to help you share your sustainability successes confidently while avoiding the pitfalls of greenwashing.

We'll explore best practices for sustainability communications, how to build trust with stakeholders, and practical strategies for telling an authentic sustainability story.

This session will help you:

  • Understand what greenwashing is and how to avoid it
  • Learn how to communicate sustainability efforts with honesty and impact
  • Explore different communication channels and strategies for reaching your audience
  • See real-world examples of effective (and ineffective) sustainability messaging
  • Work with peers and experts to refine your organisation's approach to sustainability communications

How do I join? A link will be sent to you via email.
Who should attend? Anyone involved in sustainability reporting, marketing, communications, or those looking to share their organisation's sustainability journey effectively.

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